Website development
Evolution CMS 3.5.7

Signature tours catalog website

The tour operator's website was built from scratch: custom design, a route catalog with day-by-day itineraries, updated Evo CMS, and preparation for search and AI models answers

avtorskie-tury.ru

From scratchDesign and structureThe old website was not migrated: its content was outdated, and some tours were no longer running

Evo CMSPlatform and php updatedThe system was several years outdated, the code had to be adapted for current versions

Client

Industry: Tourism, travel
Engagement: 08.2026
Type of work: Catalog website
CMS: Evolution CMS 3.5.7

The task

What the client came with

The tour operator's website ran on Evo CMS, which was several years behind the current version. Along with it, php was outdated. It was impossible to update the system without touching the code, and as long as it remained old, it carried limitations from years ago.

By that time, the content had diverged from reality: some tours were no longer running, and descriptions and prices were outdated. There was no point in migrating this to the new design.

Therefore, we decided not to patch the old one, but to rebuild the website from scratch – with a new design, a new catalog structure, and up-to-date content.

The approach

Project work

We created the design from scratch, updated Evo CMS and php to current versions, and adapted the code for them. The content was gathered anew, rather than migrated from the old website. In parallel, we laid the foundation for search and for AI models answers.

Design and visuals

We drew mockups for the new structure, without regard to the previous template
We selected fonts and assembled visuals for the routes
Built mobile-first: phone, tablet and desktop from 360 px

Platform update

Upgraded Evo CMS and php to current versions
Adapted the code: rewrote what worked on the old php
Destinations, tours, dates, prices and the itinerary are edited by the manager from the admin panel

Search and AI models

Initial SEO optimization: meta tags, headings, canonical, robots.txt and sitemap.xml
Page structure is built so that AI models find the answer right in the text
Rewrote route descriptions from scratch, replacing the outdated ones from the old website

Catalog of tours of the Author's Tours website

The outcome

What changed

The website is ready for work. Each destination has its own section, each route has a page with a gallery, a day-by-day itinerary, trip details, questions and reviews. A lead is submitted right from the tour page, for example, from the five-day «Классический Дагестан». A separate login is created for travel agencies: their request is for a group, not a single booking. The platform is updated, the code is adapted, the content is rebuilt – the manager adds routes and edits dates with prices on their own, without a task for a developer.

Foundation for growth

The catalog is designed for expansion: new destinations, seasonal programs and flight tours are added with the same cards as a regular tour. The updated platform accepts them without code edits.

From scratch: Design, structure and content of the new website
Evo CMS: Platform and php upgraded to current versions
SEO and GEO: Foundation for search and answers from AI models