The semantic core
Semantic core – a list of search queries for website promotion. What is included, how to cluster the keys by intent and link to the pages.
The semantic core is a complete list of search queries for which the site is promoted. It includes keywords, their frequency, grouping in meaning and binding to specific pages. This is a demand map: what and how people are looking for in a niche.
The collection of semantics is the first stage of progress. Requests are clustered according to intention: information leads to a blog, commercial - to pages of services and categories. Without a kernel, content is written blindly, pages compete with each other for the same queries, and traffic does not grow.
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